Office Vibe starring Kareena Kapoor Khan,Kriti Sanon ,Tabu lead the cast of Crew, which is now finally showing in cinemas. Director Rajesh Krishnan’s film is expected to be a box office success before Eid.
Kriti Sanon declared during the trailer launch of Crew that the film would demonstrate women’s ability to excel in comedy. However, has the film and its leading ladies fulfilled this promise? Is Crew captivating enough to draw its intended audience to theaters? Let’s delve into this.
Tabu (playing Geeta), Kareena Kapoor Khan (as Jasmine), and Kriti Sanon (portraying Divya) portray flight attendants at Kohinoor Airlines, grappling with months of unpaid wages. Upon discovering their airline’s bankruptcy, they concoct a perilous heist scheme to secure funds. But where will this journey take them?
What contributes to Crew’s success at the box office?
The decent trailer of the film starred Office Vibe starring Kareena Kapoor Khan,Kriti Sanon ,Tabu but the collaboration of these three stunning Bollywood actresses in a heist comedy generated buzz among the audience. Special appearances by Diljit Dosanjh and Kapil Sharma added to the star power of the movie.
Additionally, the song “Naina” became a massive hit, increasing the excitement surrounding the film. Despite targeting mainly the audience of big multiplexes, particularly women, the chick flick managed to create a strong buzz around itself, thanks to an impressive promotional campaign.
The Rajesh Krishnan directorial is clashing with the Hollywood biggie Godzilla x Kong: The New Empire, yet it hasn’t affected the curiosity to catch it in cinemas. Surpassing all expectations, the advance sales of the film are unbelievable. This also indicates how people are more eager to watch films in cinemas than ever before, contrary to the popular perception 2-3 years ago suggesting that the box office wouldn’t recover from its low phase.
Office Vibe starring Kareena Kapoor Khan,Kriti Sanon , Tabu
Turning to the film, it presents itself as a delightful entertainer that will captivate female audiences when enjoyed with their friends. Although the first half is average, what truly elevates it is the captivating presence of Kareena Kapoor Khan, Kriti Sanon, and Tabu. They exude sheer elegance and charisma on screen. The music also plays a pivotal role in maintaining viewer engagement, with an unreleased track and a recreated version of “Sona Kitna Sona Hai” being particularly enjoyable.
The momentum of the film picks up significantly in the second half, with the final 45-60 minutes brimming with excitement. This is when the leading ladies shine brightest, showcasing their magical performances. Kareena and Tabu deliver numerous humorous dialogues in the latter half, compensating for the earlier shortcomings. Kriti’s chemistry with Diljit, and the playful banter between Tabu, Kareena, and her, are among the standout moments. Kriti’s ability to leave a lasting impression despite sharing the screen with such seasoned actors is commendable.
Despite a slow start, the film concludes on a satisfying note, leaving audiences with smiles on their faces. While it may not be a complete triumph, it succeeds in bringing joy to viewers, particularly in the latter half.
What works against Crew at the box office?
Office Vibe starring Kareena Kapoor Khan,Kriti Sanon , Tabu
More focus on crafting strong jokes and situations in the first half could have provided a much stronger start to the film, thus delivering a more satisfying experience to the audience. The humor lacks sparkle in the initial half, and the introduction of the leading ladies feels drawn out. The absence of sharp writing is noticeable. Kapil Sharma, playing Tabu’s husband, could have been given better dialogue. Given his comedic talent, his role is rather understated. Perhaps the filmmakers intended to showcase his subtle side, but audiences may feel disappointed.
Pinkvilla’s Box Office Forecast about Office Vibe starring Kareena Kapoor Khan,Kriti Sanon ,Tabu
The film is expected to generate decent to good word-of-mouth. It is likely to perform well in large multiplexes, but smaller centers may struggle to attract audiences. With a release across 2500 screens, the opening is anticipated to reach double-digit figures. A lifetime box office collection of Rs 80-90 crore seems achievable, which is quite impressive for a niche film releasing before Eid.
The final business might vary, either lower or higher, depending on how Godzilla x Kong: The New Empire performs, as well as the upcoming Eid releases, Bade Miyan Chote Miyan and Maidaan.